PAGE Academy Short: Developing Modular Brand Identities
How modular brand identities ensure design quality, streamline collaboration, and make creative processes scalable.
In this PAGE Academy Short, Patrick Meny demonstrates how modular design systems are developed to help brands remain consistent, flexible, and scalable over the long term.
Using real-world examples from agency practice, you'll learn how to identify communication challenges from a design perspective and guide clients toward a coherent and sustainable brand identity.
What you'll learn
- How modular design systems help brands stay consistent over time
- How to prevent visual inconsistency while maintaining high design quality
- How to identify and address pain points in brand communication
- How clear design principles evolve into flexible design systems
- How to connect analogue and digital touchpoints within one cohesive brand experience
- Why designers are increasingly taking on roles as consultants, mentors, and providers of design maintenance services
Format
2-hour live online session featuring a compact practical presentation, short workshop exercises, and a Q&A.
Who should attend?
Communication designers, brand and corporate designers, creative professionals in advertising and marketing, freelancers, and design students.
What you'll take away
You'll leave with practical methods, new approaches for client communication, and a systematic perspective on brand development—ready to apply directly to your own projects.
